ART OF JIU JITSU
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CREATE A POSITIVE IMPACT IN THE WORLD
THE ART OF JIU JITSU BRAND IS REALIZED THROUGH MULTIPLE CHANNELS AND MADE ACCESSIBLE TO PEOPLE FROM ALL OVER THE WORLD THROUGH DIFFERENT CAPACITIES
AOJ ACADEMY IS COMPRISED OF TWO STATE OF THE ART FACILITIES LOCATED IN ORANGE COUNTY, CALIFORNIA
THE AOJ+ PLATFORM PROVIDES WORLD CLASS JIU JITSU INSTRUCTION & LIFESTYLE CONTENT TO THOUSANDS OF MEMBERS FROM ALL OVER THE WORLD
THE NAME ART OF JIU JITSU WAS INTENTIONALLY CHOSEN FOR IT'S NEUTRALITY. IT IS NOT BOUND BY ANY PERSON, PRODUCT OR LOCATION, BUT INSTEAD EMBODIES THE ENTIRITY OF THE MARTIAL ART. THIS PHILOSOPHY IS CORE & CENTRAL TO THE BRAND.
OUR CORE VALUES REFLECT THE BRAND'S IDENTITY, HELPING US MAKE INTENTIONAL DECISIONS EVERY DAY.
INTEGRITY
EXCELLENCE
INNOVATION
INTEGRITY
INTEGRITY KEEPS US WHOLE AND UNDIVIDED, REMAINING TRUE TO WHO WE ARE AND OUR PURPOSE. AS A BRAND, WE ARE FULLY COMMITTED TO OUR MISSION AND ARE UNWILLING TO COMPROMISE ON OUR VALUES OR GOALS.
EXCELLENCE
EXCELLENCE SETS THE HIGHEST STANDARD AND EMBRACES THE CHAMPION LIFESTYLE ON AND OFF THE MATS. IT’S AN UNWAVERING COMMITMENT TO MAXIMIZING POTENTIAL.
INNOVATION
ART OF JIU JITSU REDEFINED THE SPORT WHEN IT WAS FOUNDED AS CONTINUES TO DO SO DAILY. WE EMBRACE A PIONEER SPIRIT THAT IS FUELED BY PASSION AND CREATIVITY, AND ARE DETERMINED TO ACHIEVE THE IMPOSSIBLE.